Bing vs Google

Microsoft’s BingItOn challenge … misleading?

…several of Microsoft’s claims are a little fishy.  Or to put the conclusion more formally, we think that Google has a colorable deceptive advertising claim against Microsoft.

I took the challenge myself. The result:  of five searches, 100% of my preferred search results went to Google. Stated another way, none of my selections were of Bing’s search results, despite the similarity of the output.

Maybe it’s a coincidence, or maybe it’s the result of my particular search terms, which are below.

Note that my point here is that the BingItOn campaign is marketing and not science. It’s hard to believe that people prefer Bing “2 to 1.” My own results suggest a strong bias toward Google, for whatever reason, or simply chance. From a rational perspective, I don’t really think either company is “better” than the other overall, and neither company can truthfully claim that they are “don’t be evil” companies, referring to Google’s early slogan.

government shutdown
nsa clapper
bradley manning

This entry was posted in Uncategorized and tagged , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s